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Podcast: My Favorite Mistake: Learning Without Blame in Business and Leadership
Episode: From the Wrong Business to the Right Voice: Finding Purpose Through Mistakes (Emily Aborn)
Description:
My guest for Episode #328 of the My Favorite Mistake podcast is Emily Aborn, a small business copywriter, speaker, and host of the Small Business Casual podcast.
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Emily helps entrepreneurs bring clarity, creativity, and authenticity to their marketing. Before finding her true calling, she owned a brick-and-mortar organic mattress store—a business that looked great on paper but didn’t align with her passions or strengths.
Emily shares how this “perfect-on-paper” business became her favorite mistake. Though the store was profitable, she found herself fe...