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Podcast: Cutting Through The Noise
Episode: Episode Thirty Three. S3: Beyond Price: Redefining Value in the Hair Industry with Sonia Thomas
Description: In this episode, Hayley Mears chats with Sonia Thomas, also known as The Salon Dr, who brings over 37 years of experience in the salon industry. From salon owner to corporate sales leader, Sonia shares the mindset, strategies, and communication skills that help salon professionals elevate their businesses — not through discounts or gimmicks, but through authentic client education, value-driven service, and confidence in their worth.✂️ Highlights from the EpisodeSonia’s Career Journey & Passion for SalesSonia shares her evolution from salon owner to corporate sales professional, where she generated over $2.6 million in new b...