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Podcast: Startups For the Rest of Us
Episode: Episode 803 | 8 Key Takeaways from MicroConf Europe 2025
Description: What's it really like to attend MicroConf?
In this episode, Rob Walling and Laura Sprinkle, founder of Rootabl, recap MicroConf Europe 2025 in Istanbul. They discuss the MicroConf vibe, standout talks on AI, affiliate marketing, and SaaS growth, as well as the value of networking and connecting while getting outside the conference room.Â
 Topics we cover:Â
(5:01) – The friendly, diverse MicroConf crowd
(8:06) – Impressions on Istanbul
(9:24) – Marc Thomas on lifecycle marketing
(11:34) – Michelle Hansen & John Knox on networkingÂ
(13:04) – MicroConf Excursions
(16:45) – Einar Volset on SaaS Buyers
(20:27) – Rob’s AI talk
(23:27) – Laura’s talk about affiliate programs
(24:47) – Jesse Schoberg on ranking in ChatGPT and Goo...