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Podcast: How to Scale a Business
Episode: How Jake Wysocki Stops Leaders from Jumping to Solutions (And Losing Momentum)
Description: Jake Wysocki, founder of Intention Craft, shares how design thinking, structured exercises, and tiny experiments help leaders scale by solving the right problems in the right order. We explore the Double Diamond framework, human‑centered research, constraints that spark creativity, and how to use AI to think better rather than outsource judgment. We close with Jake’s surprising “secret” to scaling: make it fun and make it human.- 00:00:00 – Intro: Jake's path to entrepreneurship- 00:03:55 – Talk to customers: research beats assumptions- 00:07:00 – Apply frameworks to every problem-solving stage- 00:07:58 – Double Diamond: problems first...