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Podcast: Optometry: The Ultimate O.D.
Episode: Two Businesses, One Roof: How to Separate Clinical and Optical Success | E276
Description: Two Businesses, One Roof: How to Separate Clinical and Optical Success | E276Highlights from this episode:Two Businesses, One Roof: How to Separate Clinical and Optical Success (00:42)Closing Thought: What a Privilege (16:28)In this episode, I dive into one of the biggest mindset traps holding private practices back — running your clinic like a retail store. 👓 As optometrists, we operate two separate businesses under one roof: a medical clinic and a retail optical. When we start making clinical decisions based on retail outcomes, we undermine the care and trust that...