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Podcast: Pitching Powerhouse
Episode: How to Prove PR ROI With AI Search Results (A Real Client Case Study)
Description: What if your client’s product could show up in ChatGPT results before their biggest competitors? 👀
In this week’s Pitching Powerhouse Podcast, I’m breaking down a real client case study that proves just how powerful PR is in today’s AI-driven world.
You’ll see exactly how my client, Motif Medical, earned top spots in AI-generated recommendations—without paid ads. Just smart, strategic PR.
I’m diving into how earned media placements are shaping AI search results (yep, this is what we call Answer Engine Optimization or AEO)—and why this shift is a total ga...