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Podcast: "PAYING FOR GOOD"
Episode: #42 - Green and rainbow washing with Dr Carol Adams, Global Reporting Initiative (GRI)
Description: "Let's be bold!âHave you heard of the term âgreenwashingâ? This is when an organisation is not accountable for its impact on sustainable development. Now, a new trend is emerging: ârainbow washingâ. It applies to firms that say theyâre embracing the UN Sustainable Development Goals (SDGs) yet do not provide details about what theyâre doing, nor how theyâre going about it.I wanted to call out this abuse of surfing the growing sustainability wave, so I invited this weekâs special guest on my âPAYING FOR GOODâ podcast, Dr Carol Adams...