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Podcast: DTC Podcast
Episode: Bonus: How to Prove What’s Actually Working in Your Ad Spend — The Incrementality Mentality with Stella's Brenden Delarua
Description: Subscribe to DTC Newsletter - https://dtcnews.link/signupHello and welcome to the DTC Podcast. Today’s guest is Brenden  Delarua, co‑founder of Stella, the measurement SaaS helping DTC brands convert media spend into real business growth through incrementality testing and media‑mix modelling (at a much lower price than a lot of other platforms).https://stellaheystella.comFollow Brenden on TikTok Why this matters for DTC marketers & media buyers:You’re under pressure to justify ad spend with profit, bu...