Want to create an interactive transcript for this episode?
Podcast: The Brand Marketing Show
Episode: How This Simple Tool Boosted My Ad Profits By 300% (You're Probably Not Using It)
Description: So we're in early November now, and I have a question for you: how are those ad costs treating you right now? Yeah, I thought so. Look, I'm not going to sugarcoat this – if you've been running ads in the last few weeks, you've probably noticed your costs have gone absolutely mental. And it's only going to get worse as we head deeper into Black Friday and Christmas territory. So today, we need to talk about something that most ecommerce brands are getting completely wrong. And it's costing them – literally – thousands of dollars every...