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Podcast: Manufacturing Culture Podcast
Episode: Ian Wilson on real culture, no nonsense branding, and the future of manufacturing
Description: Ian Wilson is a creative turned industrial brand strategist who believes real culture is the level of authenticity people can bring to work. In this episode, he and Jim talk about why manufacturing feels more grounded than other industries, why specs and machines are only half the story, and how authenticityânot polishâis what builds trust online and on the shop floor.What Youâll HearHow Ian went from writing music to building brands in manufacturingWhy he believes âyou canât hype up a springâ and what that says about h...