Want to create an interactive transcript for this episode?
Podcast: The CMO Podcast
Episode: Nicholas Berglund (Life Time) | Reimagining Fitness as a Luxury Wellness Experience
Description: A repeated theme on this show is the goal of a well-lived life, and one of the ways Jim aims to live well is through working out. Moving your body, building strength, and finding balance are essential to living fully. Our guest this week on The CMO Podcast is helping millions of people do exactly that through one of the most ambitious brand transformations in the industry.Nicholas “Nic” Berglund is the Senior Vice President and Chief Creative Officer of Life Time, the company redefining what it means to be a fitness brand. Under Nic’s creati...