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Podcast: Startup To Scale
Episode: 11. Innovating in the Oil and Vinegar Category with Sascha Dhanjal of Saffi Foods
Description: Saffi Foods is a line of premium oils and vinegar started by Sascha Dhanjal. Learn how she differentiated her products by selling a premium branded item in the bulk section of grocery stores, how she pivoted during covid, and the difficulties of changing consumer behavior. Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.Startup to Scale is a podcast...