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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso – Sales for a Biotherapeutic Startup
Description: Sales for a Biotherapeutic Startup Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In a tech startup, the customer is the one who buys the product. In a biotherapeutic startup, the customer is the pharma company that will buy the company. While almost all tech startups launch a product and sell it to the user, the biotherapeutic startup rarely launches the startup to sell the product. The cost to launch a biotherapeutic company is very high, given the cost of deploying the sales force and producing the product...