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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso – Startup Metrics in a Down Market
Description: Startup Metrics in a Down Market Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In an upmarket, startup metrics focus on growth rates, cost of customer acquisition, and scalability factors. In a down market, the startup metrics focus on efficiency. Here's a list of key startup metrics to use in a down market: Burn multiple. This measures the startup's efficiency in growth. It's the net annual burn rate divided by the net new ARR. Rule of 40. This is another efficiency metric. The growth rate and profitability added together...