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Podcast: The Daily Discourse
Episode: NEDBANK IMC OB
Description: Our next guest opened this prestigious event with a speech titled: “It's All in the Mind! The Business Mindset”. She is a lifelong marketer with a keen eye for what really matters in business and joins us to set the scene for this conference at a time where business. To share her work, we are joined by… Guest: Dale Hefer - Chief Executive Officer of the Integrated Marketing Council (IMC)