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Podcast: What's Next with Aki Anastasiou
Episode: Richard Simpson discusses the future of business messaging with BulkSMS
Description: In this episode, we sit down with Richard Simpson, Managing Director at Celerity, to uncover the fascinating journey from civil engineering to pioneering global business messaging. Richard shares how a simple need to send weather updates in 1999 sparked the creation of BulkSMS, a platform that has since transformed how businesses communicate. From humble beginnings to becoming a trusted global solution, Richard explains how SMS remains one of the most reliable and effective communication tools today.
We also explore the evolution of Celerity, the parent brand behind BulkSMS, and its latest innovation: Kero, a rich business messaging platform that takes customer...