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Podcast: Modern Direct Seller Podcast
Episode: E263: Why We Are Offering the Academy for $1
Description: In this episode of the Modern Direct Seller Podcast, we're talking all about the strategy behind the current pre-Black Friday promotion offering the Modern Direct Seller Academy for just $1. This episode pulls back the curtain on why now, why this price, and how the campaign came together. You'll hear about the marketing approach—from text opt-ins to content batching with help from a couple of 12-year-olds—and learn how the customized onboarding is designed to help new members get the most value. Plus, discover the new SEA model (Scrappy, Expanding, and Automating) that helps direct sellers identify their business stag...