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Podcast: The Financial Coconut Podcast
Episode: NFTs, Merch, and Licensing: How to Make Your Character the Next Big Thing [TBS 40]
Description: What makes a character truly unforgettable? How do you take your favourite designs and turn them into an iconic brand that resonates globally?In this episode, we're diving deep into the world of merchandising, licensing, and the evolving journey of character-based businesses.Meet:- Wang Shijia, founder of the beloved Singaporean brand Ang Ku Kueh Girl, a true pioneer in bringing local culture to the global stage.- Chanel Lee, founder of Tasty Toastys, who has transformed her digital characters into a merchandise empire, combining NFTs with physical products...