Want to create an interactive transcript for this episode?
Podcast: You Beauty
Episode: From Handcuffs to Hand Soap: The Block Winners' $30M Beauty Formula
Description: What happens when twin police officers become reality TV winners and then build a beauty empire? Alisa and Lysandra share all about their wild journey from law enforcement to The Block champions to building al.ive Body and Skin into a $30 million clean beauty powerhouse. They're revealing the winning formula behind al.ive's success, why they're obsessed with making products that look gorgeous AND actually work, how launching during COVID's first week accidentally became their biggest break, and what it really costs to keep their products palm oil-free (spoiler: it's a lot, but they're committed to sustainability). ...