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Podcast: The CTO Show with Mehmet Gonullu
Episode: #543 The HEART of a Winning Pitch: VC Ben Wiener on Crafting Startup Narratives That Convert
Description: In this episode, Mehmet sits down with VC and author Ben Wiener to unpack one of the most practical, founder-friendly pitching frameworks in the startup world today. Ben is the creator of the HEART Framework and the author of the bestselling business fable Fever Pitch. He breaks down why most pitches fail, how investors actually think, and how founders can use storytelling to turn curiosity into conviction.This episode goes deep into the psychology of pitching, investor behavior, AI startup hype, and the traps founders unintentionally fall into when telling their story.<...