Want to create an interactive transcript for this episode?
Podcast: Inner Sircle
Episode: Strategic Social Media Planning for 2026 (for CPG Brands)
Description: On this episode, I talk about the importance of deploying a social media strategy that actually aligns with your greater business goals. Dont chase likes and viral moments. Remember what really matters, and then adjust your plan and lean into it.For CPG brands, the name of the game is retail velocity. So, make sure you are creating content, pushing out messaging, and driving awareness, consideration, and trial in-store.