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Podcast: The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Episode: Building loyalty and trust through focused innovation with Lindsey Kling, Coterie
Description: How can your brand build genuine loyalty that translates into long-term business value when customer expectations continually evolve?
Agility demands a deep understanding of your customer, a willingness to experiment, and the ability to pivot quickly when needed.
Today, we're going to talk about building loyalty and trust through focused innovation, specifically within the competitive landscape of the baby care market.
To help me discuss this topic, I'd like to welcome, Lindsey Kling, SVP Brand Marketing + Partnerships at Coterie. About Lindsey Kling Lindsey has 15 years of...