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Podcast: Christopher Lochhead Follow Your Different™
Episode: How Joe Pine Built A Business Around His Intellectual Capital
Description: On this episode of Christopher Lochhead: Follow Your Different, we sit down with business thinker Joe Pine, the legendary co-author of “The Experience Economy,” for an in-depth conversation about building a career around unique ideas.
Joe Pine shares insights from his early days as a self-described nerd at IBM to his role in shaping the field of mass customization and ultimately designing a business that made him stand out as a category of one. The discussion moves fluidly from personal transformation to the sweeping changes he helped pioneer in business, and what it means to thrive as a cr...