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Podcast: Foodpreneur with Chelsea Ford
Episode: #145 Collabs, Community Building & Why It's a Crime to Be Boring. Six-Eyed Scorpion's Brand Playbook.
Description: Send us Fan MailYou've got a great product. You're posting on social media. But are you actually building a community - or just racking up likes?In this episode of Foodpreneur with Chelsea Ford, I chat with Sandra and Jordana from Six-Eyed Scorpion, the award-winning crispy chili oil brand that's absolutely nailing brand building in a crowded condiment category.Sandra is a chef by trade and founder. Jordana is the head of marketing and brand (and a graphic designer). Together, they've built a premium brand that stands out in a sea of...