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Podcast: Marketing Vanguard
Episode: Marketing as a Profit Center featuring Llibert Argerich
Description: Llibert Argerich, Chief Marketing Officer at Thumbtack, joins this week’s episode of Marketing Vanguard to rewrite the narrative of the marketing function - from cost centre to profit driver. Tune in to explore ROI-driven strategies that marketers can and must use, why local market strategy outperforms national campaigns for fragmented industries, and how AI is transforming customer-to-pro matching at scale. Backed by rich experience, Llibert offers actionable frameworks for driving measurable growth without breaking the bank.If you’re looking to do more with less and transform your marketing team into a business enabler, this conv...