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Podcast: Inside Independent Publishing (with IBPA)
Episode: Audiobooks: Insider Tips to Produce & Sell Titles More Profitably
Description: Audiobook sales have been on the rise for many years, and they show no signs of stopping; so many independent publishers are hoping to take advantage of this boom. But there are important factors to consider first. Will the return on investment be worth the cost of producing an audiobook? How do you produce a quality audiobook on a lean budget? What genres perform the best as audiobooks? Do you market your audiobook differently than your print and ebooks?Podium Entertainment has had great success in the audiobook market, so Publisher Victoria Gerken joins the podcast today...