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Podcast: The CTO Show with Mehmet Gonullu
Episode: #546 Reinventing GTM: Jonathan Kvarfordt on Building AI Native Revenue Teams
Description: In this conversation, Jonathan breaks down the real state of AI adoption in GTM, why most revenue teams are still βstuck in the basics,β and how leaders can shift from dashboards to intelligence. He explains why CRM data hygiene is dead, how operational AI works behind the scenes, and what it truly means to run an AI native revenue team.From first principles thinking to reinvented GTM playbooks, this is a roadmap for founders, CROs, RevOps leaders, and anyone building modern revenue organizations.βΈ»π€ About Jonathan...