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Podcast: Shed Geek Podcast
Episode: STEEL KINGS: Lead Generation Made Simple PT 1
Description: Send us Fan MailWhat happens when a steel dealer, a pandemic, and a 3D configurator collide? We bring on IdeaRoom co-founder and CEO, Dan Van Orden, to unpack how builders and dealers moved from paper quotes to mobile-first design that turns curiosity into committed buyers. Dan shares the scrappy origin story—from woodworking plans to full-blown configurators for sheds, carports, post-frame, and red iron—and why the real breakthrough wasn’t just 3D visuals, but cleaner processes and smarter pricing logic that reduce errors.We talk through the moments that changed the game: remote screen...