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Podcast: Podnews Daily - podcast industry news
Episode: Acast enhances YouTube offerings
Description: Sponsored by Magellan AI. The Podglomerate used Magellan AI to reveal that half of new listeners returned, proving real campaign impact. See how they did it
First look: Acast has announced a dramatically enhanced YouTube program in the UK, allowing advertisers to access some of the largest YouTube podcasts. As part of the deal, Acast also signed an inventory partnership with Little Dot Studios, which has eleven billion monthly views on the platform. Little Dot Studios will work with Acast on its new YouTube offering, allowing Acast UK creators to unlock significant new revenue streams, and to grow...