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Podcast: Making a Scene Presents
Episode: Touring 2035: Why Your Next Fanbase Will Come From a Wallet, Not a ZIP Code
Description: Making a Scene Presents - Touring 2035: Why Your Next Fanbase Will Come From a Wallet, Not a ZIP CodeThe touring world you know is collapsing. That old-school strategy of drawing lines on a map, circling major cities, and hoping enough people show up to cover gas is fading fast. For decades, touring was built on guesswork and geography. But the next era of touring won’t be about cities at all. It will be shaped by something far more powerful and far more honest: blockchain wallets. These wallets hold tokens, smart tickets, digital credentials, and little pi...