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Episode: Building Trust and Engagement Through Public Infrastructure Communication With Jennifer McPherson
Description: Jennifer McPherson is the President of Chickenango Marketing Solutions. The company specializes in public outreach and marketing for government agencies, and branding, design, and proposal writing for the AEC (Architecture, Engineering, and Construction) sector. Jennifer started her company at age 46 after gaining 27 years of experience in the AEC industry, and she is now launching Chickenango University, an educational program aimed at enhancing marketing and business development skills in the AEC space. In this episode… It is easy to take public infrastructure for granted — until a new project appears in your neighborhood and suddenly changes your dail...