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Podcast: The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders
Episode: Stop Pushing, Start Planning
Description: Bill answers three critical questions from listeners: What's the greatest sales lesson learned the hard way? What's the biggest challenge in the last five years? And if he could eliminate one sales practice forever, what would it be?Key Takeaways:Why pushing harder in follow-up creates resistance and kills dealsHow the harder you press, the less likely you are to closeWhy marketing has become essential for every sales professional (not just the marketing department)The power of platform building: podcast, YouTube, email series, or video contentHow 10 years of content consumption can turn into a 70...