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Podcast: Sustainable Business Podcast by Innovation Forum
Episode: Weekly podcast – How can real support for regenerative farmers look like?
Description: This week: Danone’s senior manager of mission and sustainability, Ginny Maceda talks with Ian Welsh about how the company is scaling regenerative agriculture through long-term, direct relationships with dairy farmers. She outlines why trust-based collaboration, flexible incentives, and farmer-led improvement plans are central to achieving both environmental and commercial outcomes.
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Plus: Carlsberg backs regenerative farming and urges unified metrics; new deals speed up West Balkans move to solar and storage; black friday’s record sales hide a growing waste crisis; and, recycling workforce overlooked despite critical role in supply chains, in the news digest.