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Podcast: eCommerce Badassery
Episode: 356. Auditing Your Email Marketing Strategy + Results
Description: Are You Ignoring THIS Major Revenue Driver in Your Biz?
It's time to get real about your email marketing strategy.
Even if you think it’s doing fine… when was the last time you actually looked under the hood? If your answer is “uh, it’s been a minute”—don’t worry, you’re not alone. That’s exactly why I’m bringing back this popular episode for our year-end recap series.
In this episode, I walk you through how to do a full-on review of your email marketing—what numbers to track, how to interpret them...