Want to create an interactive transcript for this episode?
Podcast: Digital Innovations in Oil and Gas with Geoffrey Cann
Episode: From Brownfield to Greenfield to Bluefield: Rightfitting Your Enterprise Technology Deployment Strategy
Description: Most large enterprises rely on a handful of expansive technology platform solutions to run their business, and the most prominent and widely deployed in oil and gas is SAP. As I've outlined in my books, enterprise solutions such as SAP are also migrating to digital technologies, which triggers a major question: what is the optimal upgrade path for an SAP customer, or any enterprise technology, to adopt? Broadly speaking, there are two strategies to this vexxing question: a brownfield migration or "lift and shift" and a greenfield re-implementation or "start afresh". The problem is that brownfield upgrades...