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Podcast: The Venue RX
Episode: Redesigning Your Business for Success in 2026 | The Venue RX
Description: On this week's episode of The Venue RX Podcast, host Jonathan Aymin sits down with Joe Bockerstette to break down the purpose and power of Business Enterprise Mapping. Joe explains how documenting, visualizing, and redesigning business processes helps leaders understand why their companies get the results they do and how owners can fix process issues to improve outcomes. He walks through the foundations of a strong value proposition, the importance of identifying the right customer, and how pain points, desires, responsiveness, cost, and expertise all shape the customer experience. Joe explains how business mapping applies across every department, why...