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Podcast: The Art of Franchise Marketing
Episode: Autumn Lew on Building a Community-Focused Franchise Brand
Description: From spiking sales cycles, the evolution of social media, and an atypical business model, Just Between Friends has mastered the art of niche franchise marketing. With sustainability and support in mind, Autumn Lew, VP of Marketing, walks us through how to successfully grow a community-focused brand with a lean marketing budget.