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Podcast: A Phil Svitek Podcast - A Series From Your 360 Creative Coach
Episode: The AI Hype Cycle: Why I’m Not Rushing to Adopt (And Maybe You Don’t Need To Either)
Description: I unpack my growing frustration with AI—not from a place of fear, but from lived creative experience. Everyone keeps insisting AI is the future and that we all need to jump onboard right now, but I’m not convinced that being an early adopter is automatically the smart move… especially when even the companies building these tools aren’t demonstrating real workflows. They just tell us: “Go experiment.”Meanwhile, the biggest gap I feel every day is that AI still can’t revise or iterate in a precise, grounded, multimodal way across text, images, video, and audio. Until it can work th...