Want to create an interactive transcript for this episode?
Podcast: Ask April Porter Podcast
Episode: 233. Pricing Secrets: Charge What You’re Really Worth (Without Underselling Yourself)
Description: Are you struggling to price your products or services correctly? Many small business owners undervalue their offerings because they tie price to worthiness or time spent rather than the real value they provide. In this episode, April Porter dives into the key principles of pricing that actually reflect the impact you deliver.You’ll learn:Why worthiness and time aren’t the right metrics for pricing your services.How to identify the true pain points of your customers and set prices that match the solution you provide.Why unde...