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Podcast: Let's Talk Loyalty
Episode: #155: Emirates Skywards - Driving Success Through Personalisation, Partners & New Propositions
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.What a wonderful opportunity to reflect on the impact of the global pandemic on the Emirates Skywards loyalty programme.I was joined by Dr Nejib Ben-Khedher for a second time, who shared some fascinating insights on the most powerful initiatives they recently launched, with an increased focus on personalisation, powerful partnerships, and innovative technology solutions to create even more compelling experiences for customers.Nejib explains how they've doubled...