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Podcast: MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release Therapists
Episode: EP. 273 Going All In at 56: How Aimee Rebuilt Her Life, Quit the Grind, and Started Booking 10K Months With MFR
Description: At 56 years old, Aimee Slater decided she was done working 16 to 20 hour days in a business she had outgrown. She sold her bar and restaurant, left a long-term relationship, converted her entire client base from massage to Myofascial Release, and went all in on building the practice she actually wanted.
In this episode of The MFR Coach Podcast, Aimee shares how she went from 2–4K months to consistent 10K+ months in under a year, without adding more hours. We talk about how she raised her rates, stopped people pleasing, created boundaries around her schedule, and started treating he...