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Podcast: My Worst Investment Ever Podcast
Episode: David Walter – Start Marketing Your Book Before You Write It
Description: BIO: David Walter is an author, speaker, and sales trainer. His claim to fame came from a cold-calling hot streak, during which he set 15 appointments a day for six months straight.STORY: David paid $10,000 and signed the rights to his manuscript to a famous publisher he believed would turn his book into a bestseller. The publisher was a fraud who never delivered any of the things he promised David.LEARNING: Think about your marketing before you even start writing your book. Look for the right person to edit your book. “It’s one t...