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Podcast: Good PizzZa Podcast
Episode: Episode 164: Doja Pak & Duke of Erb – Genetics, Vertical Power & Building Brands the Right Way | Good PizzZa Podcast
Description: For Episode 164, JP sits down with Doja Pak and Rusty, the Duke of Erb for a deep, no-nonsense conversation about what it really takes to build a cannabis brand that lasts.This episode dives straight into the importance of genetic IP — why owning your genetics matters, how it protects your brand, and why that foundation is becoming non-negotiable in today’s cannabis industry. We talk about the power of being fully vertical, from breeding and cultivation all the way through to finished product, and how control at every step leads to consistency, quality, and long-term success....