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Podcast: Build Your Copywriting Business
Episode: Copywriting Secrets from the Marshalls/TJ Maxx Creative Director (Episode 262)
Description: The title of this episode should really be “copywriting secrets from my best friend” … who just happens to be the creative director at one o the country’s (if not the world’s!) most iconic retail brands.
On this episode of the Build Your Copywriting Business podcast, we are SO lucky that Melody was generous enough to share her time and decades of insights from working as a creative at Marshalls and TJ Maxx.
She shares how she went from freelancer to group creative director leading a team of 18 copywriters, designers, creative directors, fashion editors, and more. <...