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Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: Ken Ward - The End of Predatory Sales: Building Sustainable Growth
Description:
For busy leaders who want growth without the burn
The bottom line
Modern sales is not about hunting trophies. It is about helping customers make good decisions. Sometimes that decision is not you. That is not weakness, it is credibility.
If sales feels combative, high churn is the price you are paying.
Why this matters
Boiler room tactics and hire-fast-fire-faster cultures look productive until you check the retention numbers. Low trust, internal conflict and customers who regret buying are all symptoms of the same thing.
You can hit target while quietly...