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Podcast: The Category Queen Show
Episode: Speaking to the Top 1% of Your Market
Description: In order to pull in more premium clients, you need to make both a shift in your marketing and your messaging. In this week’s episode, Kinsey discusses the importance of speaking to the top 1% of your market and gives you some strategies to create that bigger momentum you have been searching for. Do not miss these highlights:Discover the pitfalls of mainstream marketingYou have to speak to the version of your ideal client that also is in the top 1% of your marketHaving a more vague or broad market or message could make it difficult for you...