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Podcast: MID-WEST FARM REPORT - MADISON
Episode: REAP & WFU To Bolster The Farm Fresh Atlas
Description: In an effort to streamline Wisconsin’s agricultural resources, REAP Food Group has announced a partnership with Wisconsin Farmers Union to expand the reach of the Farm Fresh Atlas. The collaboration comes as the atlas prepares for its landmark 25th-anniversary publication in 2026. Aidan Coffin Ness, director of the Farm Fresh Atlas at REAP Food Group, tells Mid-West Farm Report that the program started as a small guide for the Dane County Farmers' Market. Now, it's a statewide resource that reaches over 125,000 people annually. By partnering with WFU, the atlas aims to become the most robust dir...