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Podcast: The CMO Podcast
Episode: Office Hours: Trust | Suzi Watford (WSJ) & Ashley Reichheld (Deloitte Digital)
Description: Trust is easily one of the most important and valuable building blocks for any brand or company today. But how is trust earned, maintained and measured? In this episode of Office Hours, Jim and his guests are going to answer those questions, along with questions that listeners have submitted on the subject of trust. Joining Jim for this episode is Suzi Watford (EVP Consumer & Chief Marketing and Membership Officer at Dow Jones and The Wall Street Journal) and Ashley Reichheld (Customer, Brand & Experience Practice Lead and a principal at Deloitte Digital, leading the HX TrustID platform).If...