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Podcast: Nudge
Episode: Robert Cialdini: “This study on 6,700 websites proved my principle!”
Description: This study analysed 6,700 websites in an unprecedented A/B test.
The results proved something that Dr Robert Cialdini had been preaching for years.
Today, on Nudge, Robert Cialdini joins me again, covering another of his seven principles of persuasion.
And I share a marketing lesson that (I think) every business needs to know.
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Unlock the Nudge Vaults: https://www.nudgepodcast.com/vaults
See Agent Spark in action at gwi.com/spark
Read Cialdini’s bestseller Influence: https://amzn.to/4prHb7Y
Read the ne...