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Podcast: The GaryVee Audio Experience
Episode: Why “And” is the Answer: How to Create Content Outside of Your “Niche”
Description: In this episode of the GaryVee Audio Experience, I sit down with Kayla Itsines, the global powerhouse and founder of the female-only fitness app, Sweat. Kayla, who has spent her career being known as "Kayla the personal trainer," asks for advice on how to evolve her narrative now that she is a mother and leader in her industry. I share my own experience of moving beyond being "Gary the wine guy" and offer a powerful framework for expanding your personal brand.You’ll learn:Why the old rules of "staying in your ni...